Digital Marketing
The casual internet user might baulk when asked to describe Digital Marketing; but in essence they do it themselves all the time. Pop up a piccie on Instagram or a link on Facebook and you're marketing yourself digitally!Obviously it's far more serious in the business world and for the traditional marketer, digital is a dream come true. Not only can he instantly reach further and deeper than ever before, but he can measure results instantly and therefore hone his campaigns to a degree of sharpness and impact he would have thought impossible in the late 1900's.